• Ceci

Web to Print feature: We make customization SMART!

Updated: Feb 13


Running a business is not always easy, especially if you’re at the early stages of it and still figuring out how to organize task and times. The more clients you gain, the more people you need working for you, so you can fulfill all of your client’s needs properly and in the demanded time.

Sometimes you find yourself - or your employees - doing different tasks, from any area, just to get through the day and be sure every important task has been covered.


Imagine now that you not only sell products, but personalized ones. To the normal work flow you must add the interaction with your clients, which is key to produce these personalized products correctly.

The client chooses a product and tells you how he wants to personalize it: he’d like to add a text over the product, he’d like the text to be blue, and he’d like to see different options where the text can be placed.



Then you need someone to create different drafts for this particular product, and send them over to the client for him to choose from. Maybe he replies back with some extra comments, and more drafts are needed… One single purchase ends up taking several days of production, and requiring a lot of manual work, which of course means a lot of money.


The first step to start saving time, money, and satisfy your client’s requirements the best way possible is having online personalization tools on your website.

This is pretty easy to achieve, you only need to have an e-commerce store (shopping cart functionality on your website) and find any personalization software that can integrate with it.


There are a lot of e-commerce options in the market for you to choose: Shopify, WooCommerce, Magento, BigCommerce and much more! And guess what? Customily seamlessly integrates with any of those, in a fully responsive way, to let your clients personalize their products from any device.


Setting up your product in Customily

Once you have online personalization tools, the amount of tasks get reduced immediately. Now your client can play with the product online and add the text that he wants, with the exact color he wants, on the place he wants.. all while seeing a live preview of it.

He places the order with the draft already defined, no more back and forth email communications.


If you print your products - or engrave them - with any printing/engraving machine (not manually) what you need to do now is getting all those defined orders and translate them into files to complete the manufacturing process of each product.

This requires at least one dedicated person who can be able to reproduce your client’s requests into a file, which it will later be sent to the printing machine. This again, means more time and money.


But what if you could improve this part of the manufacturing process as well?

Yes, you guessed it right, it is possible with Customily.


Setting up your Production File in Customily

Customily has arrived to make personalization SMART :)

Not only integrates into your e-commerce and gives your customers the possibility to personalize your products online, but also then uses your customer’s design to automatically generate a file ready to use on your production methods, removing the need for manual intervention.


With this web to print feature you can say goodbye to endless back and forth with customers, and designers working exclusively in translating orders. You will also deliver faster by removing manual order processing: no more saturation during peak seasons, you’ll get your orders directly to manufacturing.


Customization has never been easier!

Try Customily on your store and every time an order gets placed you will only have to download the manufacturing file (from your own e-commerce admin panel!) and get the product ready for manufacturing. It doesn’t matter if it’s a mug, a t-shirt, or a chopping board: you may be able to deliver it the exact same day!



Also, you can choose how you’d like to download the Production File from different file formats such as .PDF, .AI, .EPS or .PNG. Just check which format works better on the printing machine and that’s all. Do you engrave your products instead of printing them? No problem, the Production File can be downloaded in .DXF format as well, ready to work with any engraving machine.


Need more information? Don’t hesitate to contact us! Our team is ready to answer all of your questions to help your business grow!


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