Customer's Success Story | Grudado Em Voce & Customily

Every parent knows how easily kids’ belongings can get lost, especially in schools, daycares, and after-school activities. From water bottles to backpacks and pencil cases, everything needs a name tag.

What started as a simple idea quickly turned into a beloved brand known for creativity, color, and care. Over the years, Grudado em Você has evolved from selling personalized labels to a full creative studio of custom products designed to make everyday life more organized and personal.

Today, the company continues to grow, powered by a deep passion for personalization and an unshakable commitment to quality, now stronger than ever thanks to Customily, which has given the brand a whole new level of creative freedom.

The Story Behind Grudado em Você

“After having three kids in Australia, I noticed how essential these labels were in daycares and schools. However, this type of product didn’t exist in Brazil at the time, so I saw an opportunity and decided to dive into the adventure.”

In 2010, Grudado em Você was born, first selling personalized labels for children’s clothes and belongings. The idea came from a real need experienced firsthand by a mom of three who understood the daily chaos of keeping kids’ things in order.

From the very beginning, personalization was part of the brand’s DNA.

“Personalization has been part of Grudado em Você since day one. It’s always been the main focus and defining feature of my products.”

Over time, the business grew beyond labels. Today, Grudado em Você offers an extensive range of personalized items, from magnets and pouches to pencil cases, toiletry bags, towels, and more.

“My idea was always to sell labels. Over time, I expanded both the range of products and the types of personalization we offer. Today, we sell labels, magnets, pouches, pencil cases, toiletry bags, towels… and honestly, the sky’s the limit.”

The mission has always remained the same: to create high-quality, personalized products that bring practicality, joy, and a sense of identity to families.

A New Chapter with Shopify and Customily

After more than a decade working with Magento, WooCommerce, and a custom-built platform, Grudado em Você made a big leap in 2025: migrating to Shopify and discovering Customily.

“In 2025, we migrated to Shopify and that’s when we discovered Customily. I noticed an immediate difference in how easy it is to create customizations and the wide range of possibilities we now have to delight our customers.”

Before Customily, much of the personalization setup depended on developers, making it slow and costly to innovate. But once the team switched to Customily, creativity flowed freely again.

“Before Customily, I felt completely restricted by developers, everything was complicated and expensive. Honestly, I even lost the excitement for being creative!”

Now, that excitement is back stronger than ever.

“We’ve been working with Customily for only two months, and right now I’m replicating products I had created in the past. We have lots of ideas for the future, and I feel really excited about the possibilities and the freedom to invent new ways to personalize. My team is excited too.”

What Makes Grudado em Você Stand Out

Running a personalized product business isn’t easy, it takes precision, dedication, and a strong focus on customer happiness. For Grudado em Você, these values have been the cornerstone of success.

“Working with personalized products isn’t easy. We pay extreme attention to detail and the quality of everything we sell. Our customer service is also a key factor in bringing clients back, we make sure to provide extra care and support. We’re deeply committed to satisfaction and never let our standards slip.”

It’s that mix of craftsmanship and care that keeps customers coming back and recommending the brand to others.

Challenges and Growth Ahead

Like many companies tied to the school season, Grudado em Você experiences peaks in demand during back-to-school months and quieter periods afterward. Balancing those cycles is one of their biggest ongoing challenges.

“Our sales flow is extremely seasonal, heavily focused on the months leading up to the school year. Our biggest challenge is finding a better balance and filling in the months with lower demand.”

But with Customily’s flexibility and Shopify’s scalability, the team is confident about expanding into new categories to diversify sales and maintain steady growth all year round.

Words of Advice for New Entrepreneurs

With 15 years of experience building a brand from scratch, the founder has valuable wisdom for anyone starting out in eCommerce:

“Work on your resilience, be assertive in your decisions, and stay positive and full of energy, spirits up! Finding the right tools, employees, and suppliers is also crucial. It’s like finding your tribe, you can’t thrive alone.”

That philosophy, staying upbeat, creative, and surrounded by the right people, perfectly sums up the spirit of Grudado em Você.

Why Choose Customily’s Product Personalizer?

Grudado em Você’s story proves that when creativity meets the right technology, amazing things happen.

With Customily, the team rediscovered their love for innovation and design, and now have the freedom to keep creating new, exciting products that families adore.

If you’re ready to simplify your workflow and bring your creative ideas to life, Customily is your perfect partner.

✨ Let’s customize the world together!