Customer's Success Story | Lucky Dooby & Customily

Every brand starts with a spark of inspiration, and for Lucky Dooby, that spark came with four paws and a wagging tail.

In the summer of 2023, the founders welcomed a beautiful black mini goldendoodle puppy named Duibhin, meaning “the little black one” in Irish. Over time, the family affectionately started calling him Dooby, and his playful spirit became the heart of a brand that celebrates the deep connection between people and their pets.

“We’re from Belize, part of the Caribbean, and also part Jamaican. There’s a Jamaican artist called Lucky Dube, and my cousin started calling Duibhin ‘Lucky Dooby’, that’s how the name came about.”

For the founder, Lucky Dooby was more than just another venture, it was a story of rediscovery.

“I’d already done a few merch businesses before, but none of them really took off. When Dooby came along, he inspired a whole new energy for custom-made merch. Spending time with him made me realize how much love pet parents feel for their animals, it opened a whole new world for me.”

Turning Passion into Personalization

Lucky Dooby started with the idea of selling dropshipped products, but that model didn’t feel personal enough. The founder wanted to create something more meaningful, something that reflected creativity, design, and individuality.

“At first, we were going to do dropshipping, but I quickly lost interest and desired something more unique. Since I’m also a web and graphic designer, I decided to go the POD way and slowly started designing and creating products.”

Personalization wasn’t just a business strategy, it was the natural next step in expressing that love and creativity.

Discovering Customily

As Lucky Dooby’s vision evolved, the founder began searching for the right personalization platform, one that could turn creative ideas into an engaging, customer-friendly experience.

“I found out about Customily through an e-commerce accademy. However, at the time, I’d already started with a different company. They had a lot of limitations, and I had a lot of ideas, so I decided to explore Customily to see if they could accomplish what I had in mind. The most important thing to me was live preview.”

That search led to a fresh start and a new creative journey.

“I decided to give Customily a try maybe six months ago. I restarted everything to work with Customily because I really wanted a unique experience for the customer.”

A Partner That Makes Personalization Come to Life

Transitioning to Customily became a defining moment for Lucky Dooby. The platform offered the flexibility and visual impact that matched the brand’s creative spirit.

“Customily has been a game changer.”

Like many entrepreneurs building something from the ground up, the founder faced a learning curve, but it became a journey of discovery, not discouragement.

“There was a lot to learn, but the support I got helped me get on track, especially from Florencia, who truly understood my vision and helped me set up the products exactly how I wanted them.”

That personalized support and Customily’s easy-to-use tools helped Lucky Dooby transform complexity into creativity.

“The live preview is exceptional! I want customers to see exactly how their product will look.”

From Slides to a Full Collection

Lucky Dooby’s first personalized product created with Customily was a pair of custom slides, a fun and simple idea that grew into something much bigger.

“Yes, it was slides. But the more I learned about Customily, the more ideas came to me and the more intricate my products became. It ended up taking me months to get it to where I wanted it to be.”

That curiosity and dedication are what drive Lucky Dooby’s creative process, constantly exploring new ways to bring design, personality, and pets together through personalization.

Building a Brand with Heart

Today, Lucky Dooby is a growing brand built on passion, persistence, and the love between humans and their pets. The founder manages everything from design to web development, turning ideas into products that feel personal, modern, and full of joy.

“Because I built www.luckydooby.com mostly by myself, it took me a while to get it where I wanted it to be. I eventually hired a few people for assistance, alongside Customily support, and it’s been an amazing step forward.”

Despite early challenges, Lucky Dooby continues to grow stronger every day, driven by creativity, community, and an unwavering belief in what the brand stands for.

Advice for New Entrepreneurs

When asked what advice they’d give to others starting their journey, the founder shared a message of encouragement that perfectly captures the Lucky Dooby spirit:

“Don’t give up. Check Fiverr for help. Find balance with building your business and living your life.”

It’s a reminder that every great brand takes time, and that the right tools, support, and mindset can turn passion into something truly rewarding.

Why Choose Customily’s Product Personalizer?

Lucky Dooby’s story is one of passion meeting purpose, and how Customily can turn creative dreams into real, personalized products that customers love.

With live previews, flexible design tools, and dedicated support, Customily gives entrepreneurs like Lucky Dooby the confidence to create experiences that feel unique, professional, and deeply personal.

If you’re ready to build a brand that connects with people on a personal level, Customily is your perfect partner.

✨ Let’s customize the world together!‍