CustomCat vs Printful: POD Benefits & Drawbacks

September 30, 2024

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Although CustomCat and Printful are both print-on-demand fulfillment services that allow you to create and sell custom-designed products without holding inventory, they are not exactly the same.

When choosing between print-on-demand services, the decision should be based on finding a balance among price, quality, shipping, and integration options. But in the battle between CustomCat and Printful, who wins? 🤔

Let’s analyze each provider's advantages, disadvantages, and specific characteristics to decide which is the most suitable for your business!

CustomCat vs Printful: The Benefits and The Drawbacks

CustomCat and Printful share several benefits and drawbacks, making them both strong contenders for print-on-demand services:

Notebook on a desk with Printful website on it

Other criteria to make the right choice

Printing 

Both CustomCat and Printful offer advanced printing methods. CustomCat uses Digisoft, a technique similar to Direct-to-Garment (DTG), along with embroidery and dye sublimation. Printful, on the other hand, offers DTG, embroidery, sublimation, all-over printing, and Direct-to-Film (DTF).

While both companies provide high-quality results, Printful’s DTG stands out for its vibrant colors and cost efficiency, while DTF offers flexibility across materials. CustomCat’s Digisoft combines the strengths of DTG and DTF, offering a more innovative approach without the typical limitations of either method.

Integration

While both platforms offer smooth integrations with various eCommerce platforms, Printful supports over 20 platforms, including Shopify, Etsy, Wix, Walmart, and Amazon, offering more flexibility. CustomCat, on the other hand, integrates with four key platforms: Shopify, Etsy, WooCommerce, and BigCommerce.

Integration with personalization tools

Both Printful and CustomCat integrate with personalization tools like Customily, which allow customers to create their own custom designs directly on the eCommerce site.

This tool is crucial for print-on-demand businesses looking to offer personalized products, such as custom t-shirts, mugs, or home décor items. Customily’s intuitive design features, including live previews and easy-to-use templates, can significantly enhance customer engagement and increase conversion rates.

Once you install Customily to your e-commerce store, you can create your customized designs, add them to your products, and finally publish them. After you have your selection of personalized products live in your store, your customers can customize their own products while they see a live preview of what they are buying! 💫

But that's not all, when they finalize their design and make a purchase, your favorite print-on-demand supplier receives a ready-to-print file for fulfillment. With some print-on-demand providers - like CustomCat or Printful - this process can be automated, so you will not need to worry about fulfillment and delivery, only creating unique and amazing personalized designs with Customily

Customer Support

Both CustomCat and Printful offer valuable resources for merchants, including blogs, FAQs, and clear policies to help users run their print-on-demand businesses effectively.

CustomCat excels in support with phone availability from Monday to Friday, 8 am to 6:30 pm EST, alongside email and contact forms. Printful, however, provides 24/7 customer support via email and live chat in six languages, with a typical response time of two hours.

While CustomCat offers direct phone assistance, Printful’s around-the-clock support makes it more accessible globally.

Notebook on a desk with CustomCat website on it

Conclusion

When comparing CustomCat and Printful, it's essential to weigh their respective advantages and disadvantages based on your business needs.

The key to making the right choice is evaluating which provider aligns better with your goals and offers the most value to maximize your profit margins and meet customer expectations effectively. Choosing between CustomCat and Printful depends on your business needs.

CustomCat is ideal for new sellers targeting the U.S. market. Its fast shipping, low base costs, and higher profit margins make it a great choice for beginners focused on domestic sales.

Printful, with its global fulfillment network, extensive product catalog, and multiple integrations, is better suited for sellers—both new and experienced—looking to reach a worldwide audience and prioritize quality and branding.

Which is the perfect one for you? 😉

Happy selling! 💜

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Sara Selva

​Sara Selva is a copyrwriter writer at Customily, passionate about crafting engaging content that celebrates the art of personalization. Her enthusiasm for creating unique, tailored experiences aligns seamlessly with Customily's mission to empower businesses in offering personalized products.

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Logo of Johnnie Walker, a top customer using our product personalizer for custom gifts.Logo of HBO, a top customer using our product personalizer for custom merchandise.Logo of Kipling, a top customer using our product personalizer for custom bags.Logo of Mattel, a top customer using our product personalizer for custom merch.Logo of Stanley, a top customer using our product personalizer for custom drinkware.Logo of Heinz, a top customer using our product personalizer for custom packaging.Logo of Mont Blanc, a top customer using our product personalizer for custom pens.Logo of PaperSource, a top customer using our product personalizer for custom stationery.
Logo of Johnnie Walker, a top customer using our product personalizer for custom gifts.Logo of HBO, a top customer using our product personalizer for custom merchandise.Logo of Kipling, a top customer using our product personalizer for custom bags.Logo of Mattel, a top customer using our product personalizer for custom merch.Logo of Stanley, a top customer using our product personalizer for custom drinkware.Logo of Heinz, a top customer using our product personalizer for custom packaging.Logo of Mont Blanc, a top customer using our product personalizer for custom pens.Logo of PaperSource, a top customer using our product personalizer for custom stationery.