Customer's Success Story | High Camp Flasks & Customily

Some products are purchased, others are gifted, remembered, and woven into the moments people care about most. High Camp Flasks has always belonged to the second category.

Founded with a simple question: Why should great spirits stay indoors? High Camp Flasks began as a passion project to elevate outdoor drinking experiences without sacrificing quality. Traditional flasks felt outdated. Glassware was impractical. And nothing on the market matched the craftsmanship people expect when sharing something special.

So High Camp Flasks created something new: durable, beautifully designed barware built for the outdoors, engineered with the same intention and refinement you’d find in a home bar. Since day one, the mission has been clear: make it effortless to elevate everyday moments, from mountaintops to backyard gatherings.

Today, personalization powered by Customily has become a natural extension of that purpose, transforming already premium barware into meaningful keepsakes and unforgettable gifts.

A Brand Built for Gifting, Connection, and Craftsmanship

While High Camp Flasks’s line of flasks was created for adventurers, explorers, and design lovers, the team quickly realized how many customers were purchasing their products as gifts.

Weddings, retirements, milestone celebrations, corporate gifting... all were moments where a flask wasn’t just an item, but a symbol of appreciation, friendship, or memory.

“Gifting is a huge part of why people buy our flasks, so adding engraving just made sense. It aligned perfectly with our mission: helping people celebrate and connect.”

Personalization wasn’t an afterthought, it was a missing piece waiting to be unlocked.

Finding the Right Personalization Partner

As the team searched for tools to introduce personalized engraving, the challenge was clear: They needed something flexible enough for their premium manufacturing workflow, yet elegant enough to match the quality of their brand.

Several personalization apps fell short, until they found Customily.

“We couldn’t find anything that balanced ease of use with a premium shopping experience until we came across Customily. The real-time preview was a big selling point. It gave our customers confidence and made the process feel polished and fun.”

From the first test, Customily fit naturally into High Camp Flasks’s customer journey: clean, intuitive, high-end, and seamless, exactly what their audience expects.

Launching Personalization With the Firelight 750

When it came time to publish their first personalized product, the choice was obvious.

“We kicked things off with our Firelight 750 Flask. It’s our flagship and one of our top gifting items, so it was a no-brainer to lead with that.”

With Customily, customers could now add engraving, preview it instantly, and feel confident they were creating something unique. That level of interactivity transformed the way people engaged with the product, turning a thoughtful gift into an unforgettable one.

A Growing Revenue Driver

Even with personalization still in its early stages, the impact was immediate.

“About 18% of our D2C orders are custom, which is great. And during Q4, personalized items have become a major revenue driver.”

Gifting season brought a surge in demand for engraved flasks, turning Customily-enabled products into one of their strongest holiday performers.

‍For High Camp Flasks, personalization is no longer just an add-on, it’s a strategic growth channel.

What Sets High Camp Flasks Apart

Ask the founders what makes the business successful, and the answer is simple: obsession.

Obsession with quality.
Obsession with detail.
Obsession with meaningful experiences.

“People don’t just buy our flasks to drink from them, they buy them to make a moment special. That emotional connection is what keeps them coming back.”

High Camp Flasks isn’t just selling barware. They’re creating the tools people use to celebrate milestones, deepen bonds, and remember their adventures.

The Road Ahead: Scaling Without Losing Soul

Like all fast-growing brands, High Camp Flasks faces an important challenge: growing with intention.

“As we expand into wholesale, corporate gifting, and international markets, the complexity increases fast. It’s easy for brands to lose their voice or let quality slip when things ramp up, and that’s not an option for us.”

The team’s priority is staying true to the craftsmanship, story, and emotional connection that define the brand, while using tools like Customily to scale personalization without sacrificing quality.

Advice for New Entrepreneurs

High Camp Flasks's guidance for those starting online is refreshingly simple and grounded:

“Focus on getting your product and story right first. Don’t chase trends or hacks, figure out what makes your brand special and build everything around that. And talk to your customers constantly. They’ll tell you what matters most.”

It’s that clarity that has allowed High Camp Flasks to evolve while staying unmistakably themselves.

Why Choose Customily’s Product Personalizer?

High Camp Flasks shows how powerful personalization becomes when paired with craftsmanship and intention.
With Customily, they’ve added real-time engraving previews, simplified their workflow, and turned premium barware into deeply personal keepsakes.

Whether you’re building a high-end product line or entering the world of custom gifts, Customily helps you elevate your customer experience and scale personalization with confidence.

✨ Let’s customize the world together!‍